International Journal of Cultural Policy 21 4, Islands of eight million smiles: Globalization is usually thought of as the worldwide spread of Western—particularly American—popular culture. All Projects Completed Projects. Transnationalism Discourses on Japan in the global cultural flow. Taking Japanization seriously Cultural globalization reconsidered. Selected pages Title Page. His main research concern is cultural globalization and transnationalism, trans-Asian cultural flows and connections, and cultural citizenship, diversity and multicultural inclusion in Japan and East Asia.
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Asian Studies , Globalization and Neoliberalism , Postcolonial and Colonial Studies Globalization is usually thought of as the worldwide spread of Western—particularly American—popular culture. Yet if one nation stands out in the dissemination of pop culture in East and Southeast Asia, it is Japan. Iwabuchi has conducted extensive interviews with producers, promoters, and consumers of popular culture in Japan and East Asia.
He considers how transnational cultural flows are experienced differently in various geographic areas by looking at bilateral cultural flows in East Asia. Rich in empirical detail and theoretical insight, Recentering Globalization is a significant contribution to thinking about cultural globalization and transnationalism, particularly in the context of East Asian cultural studies.
Praise "[A]n engaging and timely book. Its focus on Japan and Asia in the context of debates about Western-centric globalization processes is fresh and welcome. More the hope that it will speedily enter into a popular press Japanese translation. Gunn, Journal of Contemporary Asia "Recentering Globalization offers a rich and complex understanding of cultural flows between Japan and other parts of Asia-primarily Taiwan, Hong Kong, and Singapore-and provides a valuable perspective on studies of globalization that have been centered around Europe and the U.
Eye-opening and insightful, this is an immensely readable book, adding considerably to the growing stock of non-Western voices and perspectives in transnational cultural studies.